10X Marketing: systematically generating hot lead leads at scale

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If you’re 10X-ing your business, 10X-ing lead generation is going to be one of your top 3 challenges.

But what tactics to use? Digital? Social? Direct? What works? What will work for you?

If marketing feels too much like a lottery, you need 10X Marketing: a systematic approach to hone in your marketing system to 10X your lead generation.

FOCUS AREAS:

  • Understanding the essence of strategic marketing
  • How marketing changes when you scale up
  • What are the crucial elements of a high performance marketing engine?
  • How to resource your marketing function as your size and marketing budget changes: when to hire, and when to leverage partners, how much to spend?
  • How to generate a ‘marketing tailwind’ so you get more results for less effort by using the immutable laws of marketing positioning and messaging
  • Navigating the Marketing Tactics labyrinth: how to most quickly and cheaply hone in the tactics most likely to work for you
  • Guerilla marketing tactics for low budget, high impact marketing
  • What to expect from your marketing manager:
  • How to build a systematic marketing operation that predictably produces quality leads
  • Top marketing management tools they should use to manage a high impact marketing function
  • The basics of brand management
  • Marketing measurement

DATE: 17 October 2017

Cost: R4,100 (exc VAT

Discount:

  • Bring 3 for the price of 2
  • 30% discount for referring founders of other ventures
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